Lending Leadership: The Creative Brief

In The Creative Brief, we’ll take a step back from the front lines of the mortgage world and show you results-driven marketing processes that every loan officer will want to use on a daily basis. Hosted by Corrine Bibb, VP of Marketing and Rachael Tresch, Director of Brand and Media Relations at HMA Mortgage, this segment is all about bringing a fresh, dynamic perspective to the world of mortgage marketing. You’ll learn the secrets of effective personal branding, social media marketing, and tips and tricks on how to stand out from the competition.

Spotify Apple Podcasts YouTube

Recent Episodes

Ditch the Sales Pitch: How Real Stories Build Trust and Close Deals

Welcome back to Lending Leadership: The Creative Brief!

Listen to this episode

Marketing Meets Mortgages: How Lindsay LaBonte Masters Client Relationships in Today’s World

Welcome back to Lending Leadership: The Creative Brief.

Listen to this episode

Creative Branding and Consistency in Lending: Why Being Yourself Wins

Welcome back to Lending Leadership: The Creative Brief, your trusted stop for all things mortgage leadership, creative strategy, and lender success.

Listen to this episode

Podcasting for Loan Officers: Authentic Branding, Storytelling, and Getting Started with Larry Roberts

Welcome back to Lending Leadership: The Creative Brief!

Listen to this episode

Different Is Better Than Better: Standing Out as a Loan Officer With Trevor York

Welcome back to Lending Leadership: The Creative Brief—your trusted resource for building bold brands and thriving careers in the lending world.

Listen to this episode

Check Out the Other Side of Lending Leadership

Lending Leadership: The Mortgage Pros

In The Mortgage Pros, you’ll be guided by the three dynamic partners of HMA Mortgage—Tom Mills, Dave Holland, and Robert Fillyaw—through the real, unfiltered truth about the mortgage industry. With decades of combined experience and close to a million dollars spent on professional coaching (yes, you read that right), our hosts are ready to share their wealth of knowledge and hard-earned wisdom and maybe even reveal a few facepalm-worthy moments that loan officers will not want to miss.
Go Listen

Meet the Hosts

...
Corrine Bibb
Vice President, Marketing
...
Rachael Tresch
Director of Brand & Media Relations